Privacy Policy

Introduction

theAlley.io ("theAlley," "we," "our," or "us"), operated by BLAQclouds, Inc., is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, including the theAlley website, social platform, communities, chats, wallets, marketplace features, gift cards, and related applications (collectively, the "Services").

Please read this Privacy Policy carefully. By using our Services, you consent to the data practices described in this policy. If you do not agree, please do not use the Services.

Information We Collect

We collect information that you provide directly to us and information that is automatically collected when you use our Services:

Information You Provide

• Personal identification information (such as name, username, email address, and phone number when provided)
• Account credentials and authentication information
• Profile information, including avatar, bio, and preferences
• Content you create or share on theAlley (posts, replies, messages, media, group content, and similar User Content)
• Transaction and payment-related information when you use wallet, gift card, marketplace, or APUSD purchase features
• Wallet addresses and related Web3 connection details you choose to link
• Communications with our support or moderation teams

Information Collected Automatically

• Device, browser, and connection information
• IP address, approximate location derived from IP, and usage logs
• Activity on the Services (such as pages viewed, features used, posts interacted with, and session timing)
• Cookies and similar tracking technologies (see below)

How We Use Your Information

We use the information we collect for various purposes, including:

• To provide, maintain, and improve theAlley and related Services
• To create and manage your account, profile, and authentication
• To enable social features such as posts, reactions, reposts, replies, chats, groups, notifications, and friend connections
• To process transactions and manage wallet, gift card, and purchase features
• To communicate with you about your account and our Services
• To detect, prevent, and address technical issues, abuse, spam, fraud, and security threats
• To moderate content and enforce our Terms of Service and Community Guidelines
• To comply with legal obligations and regulatory requirements
• To personalize your experience and provide relevant content
• To analyze usage patterns and improve user experience

Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: With third-party service providers who perform services on our behalf (for example, hosting, authentication, analytics, email delivery, payment processing, and gift-card fulfillment)
• Public Content: Information and content you choose to make public on theAlley (such as posts, usernames, and profile details) may be visible to other users according to feature design and your settings
• Legal Requirements: When required by law or to respond to legal process, lawful requests, or to protect rights, safety, and security
• Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets
• Consent: With your explicit consent or at your direction

Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption of data in transit and at rest where appropriate
• Regular security assessments and operational reviews
• Access controls and authentication mechanisms
• Secure infrastructure and monitoring systems

No method of transmission or storage is completely secure. You are responsible for safeguarding your account credentials, devices, and any wallet keys or seed phrases. We will never ask you for your seed phrase.

Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information, subject to legal and operational retention needs
• Portability: Request transfer of your data where applicable
• Objection: Object to certain processing activities
• Withdrawal: Withdraw consent where processing is based on consent

To exercise these rights, contact us using the details below. We may need to verify your identity before fulfilling a request.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to support activity on our Services and store certain information. Cookies are small files stored on your device that help us:

• Keep you signed in and remember preferences and settings
• Analyze how you use the Services
• Provide personalized content and improve performance
• Support security, fraud prevention, and abuse detection

You can control cookies through your browser settings. Disabling certain cookies may limit some features of theAlley.

Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately so we can delete such information.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the updated Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Material changes may also be communicated through prominent notices on the Services or via email to registered users.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

• Platform: theAlley.io
• Operator: BLAQclouds, Inc.
• Email: info@thealley.io or hello@blaqclouds.io
• Mailing address: 317 East Penn Ave., Robesonia, PA 19551, United States